Soy wax is cleaner burning and doesn't contain toxins or pollutants, meaning our candles are less likely to trigger allergies. There's also no petro-carbon soot like you get from petroleum-based paraffin candles. 

It's longer lasting and burns cooler which means that you can enjoy your soy wax candle for generally 30-50% longer than a paraffin candle.

Soy wax supports American farmers instead of foreign oil conglomerates. 

Lastly, it's biodegradable and water soluble. Since our candles are made out of soybeans, they're naturally biodegradable which makes accidental spills easier to clean with just soap and hot water.